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The Plymouth Chamber of Commerce & Industry
22 Lockyer Street
Plymouth
Devon
PL1 2QW
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Customer Acquisition Management for SMEs - How to get new customers more profitably!
Customer Acquisition Management for SMEs - How to get new customers more profitably!
Thursday 11/10/2007 9.00am - 12.00pm
Click here to apply for this event
The Pragmatic Marketing Insight Workshop Series 2007 provides simple techniques and tools to improve your bottom line by giving your marketing more impact and increase your sales opportunities.
With the focus on practical marketing skills for SME’s which can be used straight away in your business, this series has been designed as a “pick and mix” menu. You can attend any one or all of these interactive workshops to get the clarity and understanding you need to get better results with existing resources. In-depth but with easy to apply practical tips and tools, each workshop packs the key aspects of each topic into just a morning, allowing you to get back to your business to make a real difference as soon as possible.
Each workshop includes a free consultancy session with an expert practitioner at your workplace to help you apply what you learn into your business – immediately. Guaranteed to make a difference, we show you how to do more with existing resources to achieve more sales with minimum effort!
Winning new customers is vital to sustaining and growing a business but it can often be difficult in an SME to balance the resources needed to get new business whilst servicing existing customers effectively. What would it be worth to you and your business to know how to sell more, in less time, using existing resources? The answer is simple: if you have more B2B selling opportunities and increase your closing ratio, you can multiply the amount of new business you win exponentially. But what key skills do you need to do this?
Presented by Sue Windley on behalf of the Chartered Institute of Marketing, this workshop focuses on the key aspects of Winning New Business for SMEs to answer the question above by covering:
Understanding why people say yes - and how to get them to say yes more!
How to balance selling with managing all the other aspects of working in an SME
How to create and secure more B2B sales opening and closing opportunities
By attending this workshop and using the free follow-up consultancy session, you should expect the following differences to your business:
Increased opportunities to sell to new customers
Increased sales closed using less resources
Increased profit for every new business sale made
Venue: Royal Western Yacht Club, Queen Anne's Battery, Plymouth
Members: £135 + VAT, Non Members £180 + VAT
This seminar is run in partnership with Pragmatic Performance Management Ltd
phone: 01752 220471 | web: http://www.plymouth-chamber.co.uk
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